GlobalSignIn Powers Major Events Across Asia (Singapore, China & Myanmar).
This week, we take great pride in supporting 3 major events which happened simultaneously in 3 separate countries. GlobalSignIn provides a range of top-notch services where we push the boundaries of event technology to offer seamless and memorable experiences to all attendees.
Embarking in the Year of the Goat as a Top 500 SME in Singapore
As we embark in the new year of the Goat, we are very proud to also have been recognised as Promising SME 500 in Singapore!
Wishing all clients and partners a Merry X'mas and a Happy New Year!
As we move into the festive season and very soon the new year, we take a look back at the year 2013 and how mobile and web behavior has impacted the Events industry.
The New Google Analytics
The new Google Analytics has been ‘live’ for more than 2 weeks now and for those who have not noticed it, it follows a different philosophy from the past – where quality matters more than quantity. Here’s why I say that.
Best Online Driver at Marketing Events Awards
Yesterday marked a new milestone that the team achieved for our digital and event focus - a Silver Award for Best Online Driver at Marketing Events Awards 2013.
Marketing Event Awards nomination a reward for our emphasis on Online
We recently attempted to submit an award nomination for Best Online Driver for Marketing Events Awards. Ironically, for a company whose bulk of R&D is on online and events, this is the first time we ever submitted for such an award. The positive thing for us is that, YEAH! We got shortlisted as a finalist!
Responsive Web Design: What you should know
26.6% of web usage in Asia comes from mobile devices, but is your website ready to offer a ubiquitous experience to these users regardless of screen size? We interview our Creative Director, Jonathan to know more about responsive web design.
Anatomy of an Email – Where do users click?
Have you ever monitored which text link or banner contributes the most to your email click-through rate? If you have not, you should read this blog. You might be surprised that the most simple and traditional naming convention of text links works best than your most beautifully crafted title text.
Facebook Ads for Events – What you need to know
Facebook ads, by and large, has been around for years but in Asia, its utilization rate and awareness level is still pretty low. For the Events industry, I have not seen an active Facebook campaign except for Concerts. So what would you, as an Event or Enterprise Marketer, need to know about Facebook Ads? Here, we list down 4 simple but important things to know about Facebook Ads.
5 things that you should know about Linkedin Ads for Events
Linkedin recently launch their Sponsored update as part of the advertising options that Content Marketers could use. This is in addition to their current advertising options. So what are the 5 things that Event or Enterprise Marketers should know about Linkedin Ads?