Events Marketing

Become an Event Planner in Asia

Currently, businesses spend millions of dollars on special events and conferences. In this regard, planning and organising such events has become a lucrative career opportunity. This article gives you some ideas for how to become an event planner, the ​​professional skills needed to be an event planner & event planner responsibilities, etc.

What does it take to be an event planner?

What is an event planner? Event planners are specialists who take care of planning and managing any occasion, be it a wedding ceremony, a corporate party, an informal meeting, or an awards ceremony. Due to the high potential income in this profession, many young people choose to enter this industry. The best event management companies in Asia use event organisers to take on the following tasks:

  • Talk with the client about the budget.
  • Purchase all the necessary materials for the event, as planned.
  • Plan events with the client and ensure that all parts are produced in accordance with the specified deadlines.
  • Look after the lighting, sound, photography and video recording services being hired.
  • Take responsibility for security at the event.
  • Meet all educational requirements, etc.

Tips on how to be an event planner

There is no doubt that you must meet certain requirements to be an event planner. You have to acquire a number of skills and qualifications. There are also several different ways to work as an event planner (freelance, at an agency, in-home, etc.).

When it comes to becoming an event planner, you don’t necessarily need a formal degree or certification. However, some colleges offer courses or degrees in the field of planning and management, allowing specialists to enter a corporate career in this field. You must have general management skills in areas such as marketing, Human Resources, PR and financial management. Some people tend to start their own businesses, while others simply run events for others.

Along with gaining valuable work experience, you can enrol in business after you attend Singapore event management courses and improve your skills.

How to certificate your work?

It is helpful to acquire an in-depth understanding of how events should be planned, organised and managed successfully, which may require education to be an event planner. Notable certifications to be an event planner include Certified Special Events Professional (CSEP) and International Assembly Management Certification (CMM). Once you are familiar with this domain, the skills and abilities required, and what it takes to become one, you must create a portfolio.

Your portfolio will include reference letters, positive reviews from previous clients, and reports on the quality of your work. This is where your work experience plays an important role. You can also become an event planner with no experience, but in some states, the majority of event planning certificates require three to five years of experience before you can even take the test. Event planning certification is a measure of your industry knowledge and experience. Once you become certified, you can use your name and title to reflect your extensive knowledge of the industry and thrive in this lucrative niche.

Opening a business

If you plan to start an event management company, you first need to gain useful practical experience in the agency, in the same field of work, or discover how to start an event planning business in Asia somewhere else. Learn everything that is required to plan and manage events and develop these skills as much as possible. You can even offer your services for more informal events, such as organising birthdays, small weddings, group trips, or fundraisers, etc. to gain experience to become an event planner in Asia.

You will also need to familiarise yourself with the licensing formalities and apply for a business license through the relevant government agencies. Organising your office and staff recruitment will be the next steps. In order to do business, you will need to build strong contacts among potential customers, which could include commercial enterprises, hotels and resorts, corporate bodies, people in your area, etc. For a business to be commercially successful, it is necessary to consult GSI, which provides the best service and maintains good business relations with people around Singapore.

Conclusion

In general, the role of an event organiser is practical and often involves working in a team. The team must work well under pressure, ensuring the smooth and efficient operation of any event. Event planning is hard work, and it’s not very glamorous. You’re not a guest; instead, you are the one who is responsible for creating a wonderful experience for the guests. Sometimes this can be quite stressful, but it can also be fun and incredibly rewarding. If you feel that you can cope with this challenging task, go ahead and get your business started today!

Feel free to ask for advice on any relevant subject, and leave your suggestions in the comments below. Good luck!

GlobalSign.in is the leading event technology provider offering automated solutions for the MICE industry, Corporations, Government, and Education sectors. If you're up for event management automation, contact us and we'll amp up your event.

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